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Giro: Performance from Head to Toe

Since its founding in 1985, Giro has revolutionized the world of cycling. With more than three decades of experience in research, design, and innovation, the American brand has set milestones in the sport. In 1989, Greg LeMond wore one of the first aero helmets in history during the final time trial of the Tour de France. The result: he won the Tour with an 8-second lead, still the closest finish in the race’s history — a margin where the helmet may already have made the difference. The most famous wearer of Giro helmets, however, is Lance Armstrong. The American rider won all of his seven Tour titles wearing Giro helmets. Even though the Armstrong era was a dark period for cycling, it was nevertheless the most defining one for Giro’s popularity.

Giro has also set milestones with cycling shoes. When first introduced, the Empire SLX shoes were the lightest shoes on the market despite their ultra-stiff carbon sole, and thanks to their lace-up design they were extremely aerodynamic. To this day, they enjoy cult status in the cycling scene.

Today, the team Visma Lease A Bike relies on Giro helmets, and countless professionals trust their shoes. For the fit and power transfer of Giro shoes, many pros even turn down lucrative sponsorship deals.

The Philosophy: Safety Without Compromise

At Giro, safety is not an option — it is a necessity. That’s why Giro integrates the latest technologies into every helmet model:

  • MIPS (Multi-directional Impact Protection System): This innovative technology reduces rotational forces during an impact and provides additional protection for your brain.
  • Spherical Technology: A further development of MIPS for even better all-around protection. Two completely independent shells can move around each other, providing industry-leading protection in rotational impacts. Giro developed this system together with MIPS and is therefore the only manufacturer allowed to use it.
  • In-Mold Construction: Creates helmets that are lightweight yet highly durable.

The Right Helmet for Every Rider

Whether you are a professional road cyclist, a passionate mountain biker, or a daily commuter — Giro has the perfect helmet for you:

  • Aero road helmets: Aerodynamically optimized for maximum speed on the road. Ideal for road cyclists and triathletes.
  • MTB helmets: Durable and well ventilated for maximum protection and comfort on demanding trails, from cross-country to downhill.
  • Urban helmets: Stylish and practical for everyday city riding. With integrated features such as LED lighting (e.g., the Giro Caden LED) for improved visibility.
  • Allround helmets: Versatile models for recreational riders who value comfort and safety.
  • Kids’ helmets: Specially designed for the needs and protection of young riders, with cheerful colors and child-friendly designs.

Comfort Meets Technology

Giro helmets are not only safe but also highly comfortable:

  • Roc Loc® fit systems: For a perfect, individually adjustable fit.
  • Wind Tunnel™ ventilation: Ensures optimal airflow to keep your head cool.
  • Antimicrobial padding: Helps maintain freshness and allows easy cleaning.

Shoes for Every Terrain

Whether for road cycling, MTB, or gravel riding, Giro produces the right shoe for every discipline. All shoes offer a well-balanced combination of comfort, fit, and power transfer. Customers can choose between ultra-light, stiff carbon soles or options made from fiber blends such as fiberglass that deliver much of the performance at a significantly lower price.

When it comes to closures, Giro offers maximum flexibility. Riders can choose between BOA dial systems from the renowned specialist or classic lace-up designs.

Especially cool: BOA offers a lifetime warranty on its closures, making the shoes a long-lasting and sustainable companion. Giro also contributes to sustainability with replaceable toe and heel pads. Once worn down from walking, they can easily be replaced.

Many top models use the innovative Synchwire material. It is welded and requires very few seams. The result is extremely low weight, pressure-free comfort, and improved breathability.

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