Lidl–Trek original road bike team clothing from Santini
Lidl-Trek: German WorldTour performance with a new style
Founded in 2011 as the Luxembourg-based team Leopard Trek around the Schleck brothers and Classics legend Fabian Cancellara, the squad has undergone an exciting evolution. Successes at Monument races and numerous stage victories followed, and despite several name changes, the team firmly established itself in the WorldTour.
One constant throughout all these years has been the manufacturer Trek, which has remained loyal to the team from the very beginning and is still one of its two main sponsors today. In recent years especially, the team has shown great strength in the Classics and in sprint finishes, resulting in countless victories. Riders such as Mads Pedersen and Jonathan Milan have delivered real winning streaks, particularly in the last few seasons.
Since 2023, Lidl has come on board as a sponsor and has brought a breath of fresh air—especially when it comes to jersey design. The classic, Italian-inspired red jerseys from the Trek-Segafredo era were replaced by a colorful, modern look that perfectly matches the supermarket chain. The style divides opinions, but the sporting success since Lidl’s entry is undeniable!
Future plans
Since Lidl joined as a sponsor, the budget has increased year after year. While Classics and sprint stages remain a core focus, the team now also aims to compete in general classifications. To that end, Lidl-Trek has signed Canadian rider Derek Gee and secured the services of Juan Ayuso for a reported nine million euros.
It will be exciting to see where this increased budget leads and whether the team might even be able to win a Grand Tour. Here at Bobshop, we are definitely celebrating this new direction—especially since the new service course is less than 50 km from our headquarters!
Lidl-Trek: Perfect cycling apparel for pros and fans
As mentioned above, not only the team’s sporting direction but also its jersey design has changed completely since Lidl’s entry. Red, blue, and yellow now dominate the kits, and the sponsors give Santini plenty of creative freedom in the designs.
Gloves in various colors, bucket hats, and even flip-flops are just some of the fashionable extras that have emerged from the team’s collaboration with the brand, helping to create a huge fan base.
The best selection at Bobshop
At Bobshop, you’ll find a huge selection of these cool new products. Many jerseys and bib shorts are available not only in a Replica version, with a more relaxed fit, but also in a Race version—the exact same cut worn by the pros in competition. This gives you true pro style without the overly tight feel.
Practical cycling accessories in the Lidl-Trek fan shop
Complete your look with high-quality cycling accessories from the Lidl-Trek fan shop. Socks, caps, gloves and stylish leisure shirts perfectly complement your outfit. With this versatile cycling clothing, specially developed for road cycling, you can experience cycling like the pros.
Experience the cycling lifestyle of Lidl-Trek
Immerse yourself in the world of the Lidl-Trek cycling team and be inspired by the fascination of cycling. With the official Lidl-Trek cycling clothing from the 2025 team collection, you are perfectly equipped for training for bike races, competitions or everyday life. Discover the functional clothing for cyclists that combines dynamic design and top performance in our BOB shop. Experience the unmistakable cycling lifestyle of Lidl-Trek and bring the spirit of the successful team to the road!
